AI Slashes Entry-Level Job Market by Over 50% for Gen Z, Study Finds

ResumeUp.AI tracked 8 AI-exposed job categories from Q1 2023 to Q2 2026. Entry-level openings remain 52% below 2023 levels - software engineering is down 66%.

TL;DR: ResumeUp.AI tracked US entry-level LinkedIn job postings across eight AI-exposed categories, quarterly, from Q1 2023 through Q2 2026. By mid-2026 openings remained an average of 51.5% below early-2023 levels. The steep 2023โ€“2024 decline has not reversed: several categories have stabilized and HR is recovering modestly, but none has returned to its Q1 2023 baseline โ€” and marketing hit a new low in Q2 2026.

Entry-level openings in eight AI-exposed categories remain an average of 51.5% below early-2023 levels as of Q2 2026 โ€” ResumeUp.AI

Key Statistics

  • Entry-level openings across the eight categories were 51.5% below Q1 2023 levels by Q2 2026 โ€” three and a half years into the generative-AI era, none has recovered to baseline.

  • Software engineering has the largest continuing gap: โˆ’66% (29,949 โ†’ 10,175 openings), despite a partial rebound from its Q4 2024 low of 8,488.

  • Marketing and advertising hit a new low in Q2 2026 โ€” 6,800 openings, 62% below early 2023, the only category still clearly weakening.

  • Customer support and call center openings remain 61% below baseline (361,988 โ†’ 141,113) after the study's most dramatic collapse and partial recovery.

  • Copywriting is the most resilient category at โˆ’28% โ€” the closest any sector has come to its 2023 level.

  • HR and recruiting is the clearest recovery story, improving for three straight quarters to โˆ’47%.


Study at a glance: 8 categories, 14 quarters of data Q1 2023 to Q2 2026, average gap -51.5%, no category recovered to baseline

Change vs Q1 2023, by Category (Q2 2026)

Chart: change in US entry-level LinkedIn openings Q2 2026 vs Q1 2023 โ€” software engineering -66%, marketing -62%, customer support -61%, finance -56%, customer service reps -55%, HR -47%, graphic design -38%, copywriting -28% โ€” ResumeUp.AI

Category

Q1 2023

Lowest point

Decline at lowest

Q2 2026

Change vs Q1 2023

Software engineering

29,949

8,488 (Q4 2024)

โˆ’72%

10,175

โˆ’66%

Marketing & advertising

17,738

6,800 (Q2 2026)

โˆ’62%

6,800

โˆ’62%

Customer support & call center

361,988

76,446 (Q2 2024)

โˆ’79%

141,113

โˆ’61%

Finance & investment banking

66,264

23,234 (Q4 2024)

โˆ’65%

29,429

โˆ’56%

Customer service representatives

351,181

87,110 (Q2 2024)

โˆ’75%

158,066

โˆ’55%

HR & recruiting

27,244

10,499 (Q2 2024)

โˆ’61%

14,503

โˆ’47%

Graphic design & illustration

17,438

9,678 (Q3 2024)

โˆ’45%

10,773

โˆ’38%

Copywriting & content writing

10,758

6,118 (Q2 2025)

โˆ’43%

7,749

โˆ’28%

Source: ResumeUp.AI analysis of US entry-level LinkedIn postings, Q1 2023 โ€“ Q2 2026. The two customer-related categories are separate LinkedIn searches and may contain overlapping listings; do not add them together.

A new analysis by ResumeUp.AI finds that entry-level job opportunities in sectors highly exposed to artificial intelligence remained dramatically below early-2023 levels through the first half of 2026. The sharp decline recorded during 2023 and 2024 has not reversed: although some categories have stabilized or recovered modestly, hiring remains substantially below the levels recorded at the beginning of the study.

Software Engineering Remains 66% Below Its Q1 2023 Level

Entry-level software engineering recorded one of the steepest declines in the study. Openings fell from 29,949 in Q1 2023 to a low of 8,488 in Q4 2024 โ€” a 72% reduction โ€” recovered to 11,848 by Q3 2025, then settled at approximately 10,175 by Q2 2026, leaving opportunities 66% below the baseline.

"Software engineering is not disappearing, but the traditional pathway into the profession appears to be narrowing," said Rohith Reddy, co-founder of ResumeUp.AI. "AI coding assistants allow experienced engineers to complete more implementation work, which may reduce the number of junior developers needed for routine coding, testing and documentation."

This entry-level weakness does not necessarily mean demand for software professionals will decline long term. The US Bureau of Labor Statistics still projects growth in software-related occupations, partly because of investment in AI, automation, and cybersecurity. The findings point instead to a growing gap between demand for experienced professionals and the positions through which new graduates traditionally enter the industry.

Marketing Openings Fall to a New Low

Marketing and advertising held comparatively stable through 2023 before contracting through 2024, 2025, and early 2026. Openings fell from 17,738 in Q1 2023 to 7,899 in Q2 2025, ticked up to 8,861 in Q3 2025, then declined again:

Period

Marketing & advertising openings

Q4 2025

8,553

Q1 2026

7,707

Q2 2026

6,800

The Q2 2026 total is a 62% reduction from Q1 2023 โ€” and a new low for the category. Marketing teams increasingly use generative AI for research, first-draft content, campaign variations, audience segmentation, reporting, and performance analysis.

"Companies will continue hiring marketers, but fewer roles may be dedicated exclusively to routine execution," Reddy said. "Entry-level candidates are increasingly expected to combine creativity with analytics, automation and an understanding of AI-assisted workflows."

Customer Support Remains Among the Most Heavily Affected

Customer support and call center openings experienced the most dramatic decline in absolute numbers: from 361,988 in Q1 2023 to 76,446 in Q2 2024 (โˆ’79%), recovering to 155,782 by Q3 2025, then staying volatile through the first half of 2026:

Period

Customer support & call center openings

Q4 2025

138,844

Q1 2026

148,231

Q2 2026

141,113

The Q2 2026 figure remains 61% below baseline. The separate customer service representative category stood at approximately 158,066 openings by Q2 2026, 55% below its Q1 2023 level of 351,181. (These two categories are different LinkedIn searches and may contain overlapping listings; their totals should not be added together.)

"Customer support was one of the first major functions where generative AI could immediately handle a meaningful share of repetitive work," Reddy said. "Chatbots can now answer frequently asked questions, summarize conversations, classify tickets and suggest responses before a human representative becomes involved."

Customer service work is more likely to be restructured than eliminated: companies still require human representatives for emotionally sensitive, complex, or high-value interactions.

Finance Openings Stabilize Near 29,000

Entry-level finance and investment banking openings fell from 66,264 in Q1 2023 to 23,234 in Q4 2024 (โˆ’65%), recovered to 32,876 in Q3 2025, and have since held relatively stable:

Period

Finance & investment banking openings

Q4 2025

29,122

Q1 2026

30,005

Q2 2026

29,429

That leaves the category roughly 56% below baseline. AI tools increasingly perform financial research, extract information from reports, prepare preliminary models, summarize earnings calls, and automate elements of compliance and risk analysis. The pressure is concentrated in junior roles built around repetitive analysis and document preparation โ€” not finance employment as a whole.

HR and Recruiting Shows a Gradual Recovery

HR and recruiting declined from 27,244 in Q1 2023 to 10,499 in Q2 2024 (โˆ’61%), then posted three consecutive quarters of improvement in the most recent data:

Period

HR & recruiting openings

Q4 2025

13,604

Q1 2026

14,055

Q2 2026

14,503

Even with this recovery, openings remain approximately 47% below baseline. AI is increasingly used to write job descriptions, search candidate databases, summarize interviews, schedule meetings, and automate candidate communication.

"The recruiting roles most likely to remain valuable are those involving candidate relationships, hiring strategy, employer branding and complex judgment," Reddy said. "The administrative portion of recruiting is becoming much easier to automate."

Copywriting Is the Most Resilient Category

Copywriting and content writing remained closest to its Q1 2023 level. Openings fell from 10,758 to 6,118 in Q2 2025 (โˆ’43%), rebounded sharply to 9,806 in Q3 2025, then cooled:

Period

Copywriting & content writing openings

Q4 2025

8,067

Q1 2026

7,924

Q2 2026

7,749

At the Q2 2026 level, openings remain 28% below baseline โ€” the smallest gap in the study. Generative AI has transformed content production, but demand persists for people who provide original research, editorial judgment, brand knowledge, subject-matter expertise, and distinctive creative direction.

"The value of simply producing a first draft has fallen," Reddy said. "But the value of deciding what should be said, verifying whether it is accurate and shaping it for a specific audience remains difficult to automate."

Graphic Design Stabilizes Below Its Baseline

Graphic design and illustration declined from 17,438 in Q1 2023 to 9,678 in Q3 2024 (โˆ’45%), and has held relatively steady since:

Period

Graphic design & illustration openings

Q4 2025

10,621

Q1 2026

10,937

Q2 2026

10,773

The Q2 2026 figure sits approximately 38% below baseline. AI image tools now produce concepts, resize creative assets, remove backgrounds, and generate basic marketing visuals โ€” but companies still need designers to maintain visual consistency, understand brand systems, and make creative decisions across campaigns and products.

The Decline Cannot Be Attributed to AI Alone

The study identifies a strong decline in job postings during a period of rapid AI adoption, but it does not establish that AI caused the entire reduction. The labor market was also affected by higher interest rates, economic uncertainty, post-pandemic overhiring, reduced employee turnover, and a broader slowdown in white-collar recruitment.

The results should be read as evidence of a changing labor market in AI-exposed sectors โ€” not proof that every missing job was directly eliminated by AI. AI likely intensified the decline by allowing companies to automate routine work and operate with smaller teams, but broader economic conditions also played a significant role. Independent research points the same direction: Stanford's Digital Economy Lab finds employment declines for 22โ€“25-year-olds concentrated in AI-exposed occupations, with its February 2026 update attributing the AI-linked portion to 2024 onward.

AI Skills Are Becoming a Requirement Across More Roles

Even as overall hiring remains subdued, employers increasingly ask candidates to demonstrate AI-related skills, with AI terminology appearing more often in software, data, analytics, marketing, finance, and HR job descriptions. AI is not only eliminating or consolidating tasks โ€” it is changing the qualifications employers expect.

"We are moving from a market where AI knowledge was an advantage to one where it is becoming a basic expectation in many professional roles," Reddy said. "Graduates do not necessarily need to become AI engineers, but they need to demonstrate that they can use AI responsibly and effectively within their field."

What the Findings Mean for Gen Z Graduates

The contraction creates a particular challenge for Gen Z because junior positions traditionally provide the experience required to progress into specialized roles. When companies automate foundational tasks, they may also remove the work through which graduates learn how an industry operates: a junior developer previously learned by fixing simple bugs; a junior marketer by preparing campaign reports; a new analyst by building preliminary spreadsheets. AI now performs significant portions of these tasks.

The risk is that employers keep seeking experienced candidates without maintaining enough positions through which inexperienced candidates can acquire that experience. Recent graduates should focus on demonstrating:

  1. Practical experience using AI tools within their profession

  2. The ability to review, correct, and improve AI-generated output

  3. Strong communication, critical-thinking, and problem-solving skills

  4. Domain expertise beyond operating general-purpose AI tools

  5. Evidence of completed projects rather than qualifications alone

  6. An understanding of where AI output can be unreliable, biased, or inappropriate

"The strongest candidates will not be those who avoid AI or those who depend on it completely," Reddy said. "They will be candidates who can use AI to work faster while still contributing judgment, creativity, accountability and human understanding."

Entry-Level Hiring Is Stabilizing โ€” at a Much Lower Level

Chart: quarterly entry-level posting volume indexed to Q1 2023 = 100 for eight AI-exposed categories, showing steep 2023-2024 declines and stabilization at much lower levels through Q2 2026

The most recent data does not indicate another uniform collapse. Software engineering, finance, graphic design, and customer service are broadly stable; HR and recruiting is recovering modestly; marketing continues to weaken. The rapid initial adjustment to generative AI appears to be moving into a second phase: instead of eliminating whole categories of employment, companies may be redesigning positions around smaller teams, higher productivity expectations, and greater AI proficiency.

For Gen Z, stabilization at substantially lower levels is still a difficult market. "Even if the decline stops, the number of available entry-level opportunities has already been reset in several industries," Reddy said. "The next challenge is ensuring that companies create new pathways for young people to build experience in an AI-enabled workplace."

Methodology

ResumeUp.AI analyzed US entry-level LinkedIn job-posting trends quarterly from Q1 2023 through Q2 2026, across eight searches representing sectors considered highly exposed to AI-assisted task automation: software engineering; marketing and advertising; HR and recruiting; finance and investment banking; copywriting and content writing; customer service representatives; graphic design and illustration; and customer support and call center. "Entry-level" reflects LinkedIn's experience-level tagging, which employers apply inconsistently. Posting counts measure advertised openings, not employment. The two customer-related categories are separate searches and may overlap.

Full Dataset: Entry-Level Job Postings by Category, Q1 2023 โ€“ Q2 2026

Period

Software Eng.

Marketing & Adv.

HR & Recruiting

Finance & IB

Copywriting

Customer Svc Reps

Graphic Design

Customer Support & CC

Q1 2023

29,949

17,738

27,244

66,264

10,758

351,181

17,438

361,988

Q2 2023

19,668

17,407

28,399

55,296

12,139

295,649

16,320

292,735

Q3 2023

20,823

18,168

24,393

46,736

11,207

253,951

15,936

241,965

Q4 2023

17,751

18,485

22,106

46,575

11,241

215,382

15,506

222,442

Q1 2024

13,846

17,264

16,955

32,778

10,839

130,225

15,206

124,013

Q2 2024

8,614

13,091

10,499

23,676

7,009

87,110

10,134

76,446

Q3 2024

11,202

14,062

15,727

27,944

6,970

120,244

9,678

111,629

Q4 2024

8,488

11,804

11,468

23,234

9,099

118,499

9,751

109,974

Q1 2025

9,946

15,596

15,351

33,684

7,998

152,737

12,973

214,186

Q2 2025

8,691

7,899

16,899

27,198

6,118

126,513

10,200

111,874

Q3 2025

11,848

8,861

12,964

32,876

9,806

167,884

10,749

155,782

Q4 2025

10,175

8,553

13,604

29,122

8,067

158,066

10,621

138,844

Q1 2026

10,209

7,707

14,055

30,005

7,924

155,126

10,937

148,231

Q2 2026

10,771

6,800

14,503

29,429

7,749

158,716

10,773

141,113

Software engineering and customer service representative values for Q4 2025 โ€“ Q2 2026 reflect the most recent verified pull for those searches.

Cite This Study

ResumeUp.AI (2026). Entry-Level Job Openings in AI-Exposed Sectors, Q1 2023 โ€“ Q2 2026: Eight-Category LinkedIn Posting Analysis. https://resumeup.ai/research/ai-slashes-entry-level-jobs-study

You're welcome to reference any statistic on this page with attribution and a link to https://resumeup.ai/. Press inquiries: rohith@resumeup.ai.

Frequently Asked Questions

How much have entry-level jobs declined in AI-exposed sectors?

Across eight AI-exposed categories, US entry-level LinkedIn openings were an average of 51.5% below Q1 2023 levels by Q2 2026, per ResumeUp.AI's quarterly analysis. Declines at the lowest points ranged from 43% (copywriting) to 79% (customer support).

Which entry-level jobs are most affected by AI in 2026?

By mid-2026, software engineering had the largest remaining gap (โˆ’66% vs Q1 2023), followed by marketing and advertising (โˆ’62%, a new low), customer support and call centers (โˆ’61%), and finance (โˆ’56%).

Which entry-level jobs are least affected by AI?

Copywriting and content writing (โˆ’28% vs baseline) and graphic design (โˆ’38%) โ€” roles where AI works as a production tool that still needs human direction, editorial judgment, and brand accountability rather than as a direct substitute.

Are entry-level jobs recovering in 2026?

Hiring is stabilizing at a much lower level rather than recovering. HR and recruiting improved for three straight quarters to โˆ’47%; software engineering, finance, graphic design, and customer service held broadly stable; marketing continued to weaken to a new low. No category has returned to its early-2023 baseline.

Is AI the only reason entry-level hiring declined?

No. Higher interest rates, post-pandemic overhiring corrections, reduced turnover, and a broader white-collar slowdown all contributed. The study's sector pattern โ€” steepest declines where generative AI substitutes most directly โ€” is consistent with AI as a major driver among several, matching Stanford's findings for young workers in AI-exposed occupations.

What should new graduates do about AI taking entry-level jobs?

Demonstrate practical AI-tool fluency within your field, the ability to review and improve AI output, completed projects over credentials alone, and judgment about where AI is unreliable. Employers increasingly treat AI skills as a baseline expectation rather than an advantage.

Sources

  1. US Bureau of Labor Statistics โ€” Occupational Outlook: Software Developers

  2. Stanford Digital Economy Lab โ€” "Canaries in the Coal Mine?" (Brynjolfsson, Chandar & Chen) and the February 2026 update

  3. Federal Reserve Bank of New York โ€” The Labor Market for Recent College Graduates

  4. CNBC โ€” Class of 2026 hiring stats and AI trends (NACE data)

Rohith Reddy, Author and Co-founder of ResumeUp.AI

Rohith Reddy

Co-Founder

Rohith Reddy is the co-founder of ResumeUp.AI and a former hiring manager who conducted 500+ technical interviews over a decade at companies including ADP. His hiring-market research at ResumeUp โ€” including studies on ghost jobs and AI's impact on entry-level hiring โ€” has been covered by Entrepreneur. A Computer Science graduate, he writes about what recruiters and ATS systems actually reward, from both sides of the hiring table.

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AI Slashes Entry-Level Job Market by Over 50% for Gen Z, Study Finds

ResumeUp.AI tracked 8 AI-exposed job categories from Q1 2023 to Q2 2026. Entry-level openings remain 52% below 2023 levels - software engineering is down 66%.

Rohith Reddy, Author and Co-founder of ResumeUp.AI

Rohith Reddy

Co-Founder

Rohith co-founded ResumeUp.AI after a decade building software and hiring engineers. He graduated from IIIT in Computer Science, then worked at ADP, YuppTV, and Paperguide โ€” leading teams and conducting 500+ technical interviews as a hiring manager. He writes from both sides of the table: what recruiters actually look for, and what the candidate side of the resume actually feels like.

TL;DR: ResumeUp.AI tracked US entry-level LinkedIn job postings across eight AI-exposed categories, quarterly, from Q1 2023 through Q2 2026. By mid-2026 openings remained an average of 51.5% below early-2023 levels. The steep 2023โ€“2024 decline has not reversed: several categories have stabilized and HR is recovering modestly, but none has returned to its Q1 2023 baseline โ€” and marketing hit a new low in Q2 2026.

Entry-level openings in eight AI-exposed categories remain an average of 51.5% below early-2023 levels as of Q2 2026 โ€” ResumeUp.AI

Key Statistics

  • Entry-level openings across the eight categories were 51.5% below Q1 2023 levels by Q2 2026 โ€” three and a half years into the generative-AI era, none has recovered to baseline.

  • Software engineering has the largest continuing gap: โˆ’66% (29,949 โ†’ 10,175 openings), despite a partial rebound from its Q4 2024 low of 8,488.

  • Marketing and advertising hit a new low in Q2 2026 โ€” 6,800 openings, 62% below early 2023, the only category still clearly weakening.

  • Customer support and call center openings remain 61% below baseline (361,988 โ†’ 141,113) after the study's most dramatic collapse and partial recovery.

  • Copywriting is the most resilient category at โˆ’28% โ€” the closest any sector has come to its 2023 level.

  • HR and recruiting is the clearest recovery story, improving for three straight quarters to โˆ’47%.


Study at a glance: 8 categories, 14 quarters of data Q1 2023 to Q2 2026, average gap -51.5%, no category recovered to baseline

Change vs Q1 2023, by Category (Q2 2026)

Chart: change in US entry-level LinkedIn openings Q2 2026 vs Q1 2023 โ€” software engineering -66%, marketing -62%, customer support -61%, finance -56%, customer service reps -55%, HR -47%, graphic design -38%, copywriting -28% โ€” ResumeUp.AI

Category

Q1 2023

Lowest point

Decline at lowest

Q2 2026

Change vs Q1 2023

Software engineering

29,949

8,488 (Q4 2024)

โˆ’72%

10,175

โˆ’66%

Marketing & advertising

17,738

6,800 (Q2 2026)

โˆ’62%

6,800

โˆ’62%

Customer support & call center

361,988

76,446 (Q2 2024)

โˆ’79%

141,113

โˆ’61%

Finance & investment banking

66,264

23,234 (Q4 2024)

โˆ’65%

29,429

โˆ’56%

Customer service representatives

351,181

87,110 (Q2 2024)

โˆ’75%

158,066

โˆ’55%

HR & recruiting

27,244

10,499 (Q2 2024)

โˆ’61%

14,503

โˆ’47%

Graphic design & illustration

17,438

9,678 (Q3 2024)

โˆ’45%

10,773

โˆ’38%

Copywriting & content writing

10,758

6,118 (Q2 2025)

โˆ’43%

7,749

โˆ’28%

Source: ResumeUp.AI analysis of US entry-level LinkedIn postings, Q1 2023 โ€“ Q2 2026. The two customer-related categories are separate LinkedIn searches and may contain overlapping listings; do not add them together.

A new analysis by ResumeUp.AI finds that entry-level job opportunities in sectors highly exposed to artificial intelligence remained dramatically below early-2023 levels through the first half of 2026. The sharp decline recorded during 2023 and 2024 has not reversed: although some categories have stabilized or recovered modestly, hiring remains substantially below the levels recorded at the beginning of the study.

Software Engineering Remains 66% Below Its Q1 2023 Level

Entry-level software engineering recorded one of the steepest declines in the study. Openings fell from 29,949 in Q1 2023 to a low of 8,488 in Q4 2024 โ€” a 72% reduction โ€” recovered to 11,848 by Q3 2025, then settled at approximately 10,175 by Q2 2026, leaving opportunities 66% below the baseline.

"Software engineering is not disappearing, but the traditional pathway into the profession appears to be narrowing," said Rohith Reddy, co-founder of ResumeUp.AI. "AI coding assistants allow experienced engineers to complete more implementation work, which may reduce the number of junior developers needed for routine coding, testing and documentation."

This entry-level weakness does not necessarily mean demand for software professionals will decline long term. The US Bureau of Labor Statistics still projects growth in software-related occupations, partly because of investment in AI, automation, and cybersecurity. The findings point instead to a growing gap between demand for experienced professionals and the positions through which new graduates traditionally enter the industry.

Marketing Openings Fall to a New Low

Marketing and advertising held comparatively stable through 2023 before contracting through 2024, 2025, and early 2026. Openings fell from 17,738 in Q1 2023 to 7,899 in Q2 2025, ticked up to 8,861 in Q3 2025, then declined again:

Period

Marketing & advertising openings

Q4 2025

8,553

Q1 2026

7,707

Q2 2026

6,800

The Q2 2026 total is a 62% reduction from Q1 2023 โ€” and a new low for the category. Marketing teams increasingly use generative AI for research, first-draft content, campaign variations, audience segmentation, reporting, and performance analysis.

"Companies will continue hiring marketers, but fewer roles may be dedicated exclusively to routine execution," Reddy said. "Entry-level candidates are increasingly expected to combine creativity with analytics, automation and an understanding of AI-assisted workflows."

Customer Support Remains Among the Most Heavily Affected

Customer support and call center openings experienced the most dramatic decline in absolute numbers: from 361,988 in Q1 2023 to 76,446 in Q2 2024 (โˆ’79%), recovering to 155,782 by Q3 2025, then staying volatile through the first half of 2026:

Period

Customer support & call center openings

Q4 2025

138,844

Q1 2026

148,231

Q2 2026

141,113

The Q2 2026 figure remains 61% below baseline. The separate customer service representative category stood at approximately 158,066 openings by Q2 2026, 55% below its Q1 2023 level of 351,181. (These two categories are different LinkedIn searches and may contain overlapping listings; their totals should not be added together.)

"Customer support was one of the first major functions where generative AI could immediately handle a meaningful share of repetitive work," Reddy said. "Chatbots can now answer frequently asked questions, summarize conversations, classify tickets and suggest responses before a human representative becomes involved."

Customer service work is more likely to be restructured than eliminated: companies still require human representatives for emotionally sensitive, complex, or high-value interactions.

Finance Openings Stabilize Near 29,000

Entry-level finance and investment banking openings fell from 66,264 in Q1 2023 to 23,234 in Q4 2024 (โˆ’65%), recovered to 32,876 in Q3 2025, and have since held relatively stable:

Period

Finance & investment banking openings

Q4 2025

29,122

Q1 2026

30,005

Q2 2026

29,429

That leaves the category roughly 56% below baseline. AI tools increasingly perform financial research, extract information from reports, prepare preliminary models, summarize earnings calls, and automate elements of compliance and risk analysis. The pressure is concentrated in junior roles built around repetitive analysis and document preparation โ€” not finance employment as a whole.

HR and Recruiting Shows a Gradual Recovery

HR and recruiting declined from 27,244 in Q1 2023 to 10,499 in Q2 2024 (โˆ’61%), then posted three consecutive quarters of improvement in the most recent data:

Period

HR & recruiting openings

Q4 2025

13,604

Q1 2026

14,055

Q2 2026

14,503

Even with this recovery, openings remain approximately 47% below baseline. AI is increasingly used to write job descriptions, search candidate databases, summarize interviews, schedule meetings, and automate candidate communication.

"The recruiting roles most likely to remain valuable are those involving candidate relationships, hiring strategy, employer branding and complex judgment," Reddy said. "The administrative portion of recruiting is becoming much easier to automate."

Copywriting Is the Most Resilient Category

Copywriting and content writing remained closest to its Q1 2023 level. Openings fell from 10,758 to 6,118 in Q2 2025 (โˆ’43%), rebounded sharply to 9,806 in Q3 2025, then cooled:

Period

Copywriting & content writing openings

Q4 2025

8,067

Q1 2026

7,924

Q2 2026

7,749

At the Q2 2026 level, openings remain 28% below baseline โ€” the smallest gap in the study. Generative AI has transformed content production, but demand persists for people who provide original research, editorial judgment, brand knowledge, subject-matter expertise, and distinctive creative direction.

"The value of simply producing a first draft has fallen," Reddy said. "But the value of deciding what should be said, verifying whether it is accurate and shaping it for a specific audience remains difficult to automate."

Graphic Design Stabilizes Below Its Baseline

Graphic design and illustration declined from 17,438 in Q1 2023 to 9,678 in Q3 2024 (โˆ’45%), and has held relatively steady since:

Period

Graphic design & illustration openings

Q4 2025

10,621

Q1 2026

10,937

Q2 2026

10,773

The Q2 2026 figure sits approximately 38% below baseline. AI image tools now produce concepts, resize creative assets, remove backgrounds, and generate basic marketing visuals โ€” but companies still need designers to maintain visual consistency, understand brand systems, and make creative decisions across campaigns and products.

The Decline Cannot Be Attributed to AI Alone

The study identifies a strong decline in job postings during a period of rapid AI adoption, but it does not establish that AI caused the entire reduction. The labor market was also affected by higher interest rates, economic uncertainty, post-pandemic overhiring, reduced employee turnover, and a broader slowdown in white-collar recruitment.

The results should be read as evidence of a changing labor market in AI-exposed sectors โ€” not proof that every missing job was directly eliminated by AI. AI likely intensified the decline by allowing companies to automate routine work and operate with smaller teams, but broader economic conditions also played a significant role. Independent research points the same direction: Stanford's Digital Economy Lab finds employment declines for 22โ€“25-year-olds concentrated in AI-exposed occupations, with its February 2026 update attributing the AI-linked portion to 2024 onward.

AI Skills Are Becoming a Requirement Across More Roles

Even as overall hiring remains subdued, employers increasingly ask candidates to demonstrate AI-related skills, with AI terminology appearing more often in software, data, analytics, marketing, finance, and HR job descriptions. AI is not only eliminating or consolidating tasks โ€” it is changing the qualifications employers expect.

"We are moving from a market where AI knowledge was an advantage to one where it is becoming a basic expectation in many professional roles," Reddy said. "Graduates do not necessarily need to become AI engineers, but they need to demonstrate that they can use AI responsibly and effectively within their field."

What the Findings Mean for Gen Z Graduates

The contraction creates a particular challenge for Gen Z because junior positions traditionally provide the experience required to progress into specialized roles. When companies automate foundational tasks, they may also remove the work through which graduates learn how an industry operates: a junior developer previously learned by fixing simple bugs; a junior marketer by preparing campaign reports; a new analyst by building preliminary spreadsheets. AI now performs significant portions of these tasks.

The risk is that employers keep seeking experienced candidates without maintaining enough positions through which inexperienced candidates can acquire that experience. Recent graduates should focus on demonstrating:

  1. Practical experience using AI tools within their profession

  2. The ability to review, correct, and improve AI-generated output

  3. Strong communication, critical-thinking, and problem-solving skills

  4. Domain expertise beyond operating general-purpose AI tools

  5. Evidence of completed projects rather than qualifications alone

  6. An understanding of where AI output can be unreliable, biased, or inappropriate

"The strongest candidates will not be those who avoid AI or those who depend on it completely," Reddy said. "They will be candidates who can use AI to work faster while still contributing judgment, creativity, accountability and human understanding."

Entry-Level Hiring Is Stabilizing โ€” at a Much Lower Level

Chart: quarterly entry-level posting volume indexed to Q1 2023 = 100 for eight AI-exposed categories, showing steep 2023-2024 declines and stabilization at much lower levels through Q2 2026

The most recent data does not indicate another uniform collapse. Software engineering, finance, graphic design, and customer service are broadly stable; HR and recruiting is recovering modestly; marketing continues to weaken. The rapid initial adjustment to generative AI appears to be moving into a second phase: instead of eliminating whole categories of employment, companies may be redesigning positions around smaller teams, higher productivity expectations, and greater AI proficiency.

For Gen Z, stabilization at substantially lower levels is still a difficult market. "Even if the decline stops, the number of available entry-level opportunities has already been reset in several industries," Reddy said. "The next challenge is ensuring that companies create new pathways for young people to build experience in an AI-enabled workplace."

Methodology

ResumeUp.AI analyzed US entry-level LinkedIn job-posting trends quarterly from Q1 2023 through Q2 2026, across eight searches representing sectors considered highly exposed to AI-assisted task automation: software engineering; marketing and advertising; HR and recruiting; finance and investment banking; copywriting and content writing; customer service representatives; graphic design and illustration; and customer support and call center. "Entry-level" reflects LinkedIn's experience-level tagging, which employers apply inconsistently. Posting counts measure advertised openings, not employment. The two customer-related categories are separate searches and may overlap.

Full Dataset: Entry-Level Job Postings by Category, Q1 2023 โ€“ Q2 2026

Period

Software Eng.

Marketing & Adv.

HR & Recruiting

Finance & IB

Copywriting

Customer Svc Reps

Graphic Design

Customer Support & CC

Q1 2023

29,949

17,738

27,244

66,264

10,758

351,181

17,438

361,988

Q2 2023

19,668

17,407

28,399

55,296

12,139

295,649

16,320

292,735

Q3 2023

20,823

18,168

24,393

46,736

11,207

253,951

15,936

241,965

Q4 2023

17,751

18,485

22,106

46,575

11,241

215,382

15,506

222,442

Q1 2024

13,846

17,264

16,955

32,778

10,839

130,225

15,206

124,013

Q2 2024

8,614

13,091

10,499

23,676

7,009

87,110

10,134

76,446

Q3 2024

11,202

14,062

15,727

27,944

6,970

120,244

9,678

111,629

Q4 2024

8,488

11,804

11,468

23,234

9,099

118,499

9,751

109,974

Q1 2025

9,946

15,596

15,351

33,684

7,998

152,737

12,973

214,186

Q2 2025

8,691

7,899

16,899

27,198

6,118

126,513

10,200

111,874

Q3 2025

11,848

8,861

12,964

32,876

9,806

167,884

10,749

155,782

Q4 2025

10,175

8,553

13,604

29,122

8,067

158,066

10,621

138,844

Q1 2026

10,209

7,707

14,055

30,005

7,924

155,126

10,937

148,231

Q2 2026

10,771

6,800

14,503

29,429

7,749

158,716

10,773

141,113

Software engineering and customer service representative values for Q4 2025 โ€“ Q2 2026 reflect the most recent verified pull for those searches.

Cite This Study

ResumeUp.AI (2026). Entry-Level Job Openings in AI-Exposed Sectors, Q1 2023 โ€“ Q2 2026: Eight-Category LinkedIn Posting Analysis. https://resumeup.ai/research/ai-slashes-entry-level-jobs-study

You're welcome to reference any statistic on this page with attribution and a link to https://resumeup.ai/. Press inquiries: rohith@resumeup.ai.

Frequently Asked Questions

How much have entry-level jobs declined in AI-exposed sectors?

Across eight AI-exposed categories, US entry-level LinkedIn openings were an average of 51.5% below Q1 2023 levels by Q2 2026, per ResumeUp.AI's quarterly analysis. Declines at the lowest points ranged from 43% (copywriting) to 79% (customer support).

Which entry-level jobs are most affected by AI in 2026?

By mid-2026, software engineering had the largest remaining gap (โˆ’66% vs Q1 2023), followed by marketing and advertising (โˆ’62%, a new low), customer support and call centers (โˆ’61%), and finance (โˆ’56%).

Which entry-level jobs are least affected by AI?

Copywriting and content writing (โˆ’28% vs baseline) and graphic design (โˆ’38%) โ€” roles where AI works as a production tool that still needs human direction, editorial judgment, and brand accountability rather than as a direct substitute.

Are entry-level jobs recovering in 2026?

Hiring is stabilizing at a much lower level rather than recovering. HR and recruiting improved for three straight quarters to โˆ’47%; software engineering, finance, graphic design, and customer service held broadly stable; marketing continued to weaken to a new low. No category has returned to its early-2023 baseline.

Is AI the only reason entry-level hiring declined?

No. Higher interest rates, post-pandemic overhiring corrections, reduced turnover, and a broader white-collar slowdown all contributed. The study's sector pattern โ€” steepest declines where generative AI substitutes most directly โ€” is consistent with AI as a major driver among several, matching Stanford's findings for young workers in AI-exposed occupations.

What should new graduates do about AI taking entry-level jobs?

Demonstrate practical AI-tool fluency within your field, the ability to review and improve AI output, completed projects over credentials alone, and judgment about where AI is unreliable. Employers increasingly treat AI skills as a baseline expectation rather than an advantage.

Sources

  1. US Bureau of Labor Statistics โ€” Occupational Outlook: Software Developers

  2. Stanford Digital Economy Lab โ€” "Canaries in the Coal Mine?" (Brynjolfsson, Chandar & Chen) and the February 2026 update

  3. Federal Reserve Bank of New York โ€” The Labor Market for Recent College Graduates

  4. CNBC โ€” Class of 2026 hiring stats and AI trends (NACE data)